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  • Direct Marketing:The Mathematics of Tests
    Direct Marketing:The Mathematics of Tests This article presents the mathematics for evaluating direct ...

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    • Authors: H Lund
    • Date: Jun 1999
    • Competency: Technical Skills & Analytical Problem Solving
    • Publication Name: News Direct
    • Topics: Life Insurance>Marketing and distribution - Life Insurance
  • NewsDirect Newsletter, Spring 1999, Issue No.31
    NewsDirect Newsletter, Spring 1999, Issue No.31 Full version of NewsDirect Newsletter, Spring 1999, ... Newsletter, Spring 1999, Issue No.31 Full version of NewsDirect Newsletter, Spring 1999, Issue No.31.

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    • Authors: Robert J Butler, Jay Jaffe, H Lund, Edward F McKernan, James B Smith
    • Date: Apr 1999
    • Publication Name: News Direct
  • NewsDirect Newsletter, Summer 1999, Issue No. 32
    NewsDirect Newsletter, Summer 1999, Issue No. 32 Full version of NewsDirect Newsletter, Summer ... Newsletter, Summer 1999, Issue No. 32 Full version of NewsDirect Newsletter, Summer 1999, Issue No. 32 ...

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    • Authors: H Lund, Edward F McKernan, Carl Meier, James B Smith, UNKNOWN Mark L Trencher, Cecilia Green, Anne Chamberlain Shaw
    • Date: Jun 1999
    • Publication Name: News Direct
  • Direct Marketing: Part 1—Analysis of Solicitations
    Marketing: Part 1—Analysis of Solicitations This article covers measurement of key actions by presenting ... presenting an approach to the analysis of direct-mail insurance solicitations. Marketing and distribution; ...

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    • Authors: H Lund
    • Date: Apr 1999
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
  • Direct Marketing: Part 3
    Direct Marketing: Part 3 Third in a series giving an overview of direct marketing. Marketing ... Marketing: Part 3 Third in a series giving an overview of direct marketing. Marketing and distribution; 10063 ...

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    • Authors: H Lund
    • Date: Jan 2000
    • Competency: External Forces & Industry Knowledge
    • Publication Name: News Direct
    • Topics: Annuities>Marketing and distribution - Annuities; Life Insurance>Marketing and distribution - Life Insurance
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